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Pre-Paid Legal Leads - Three Ways To Go, Which Is Best?


Prepaid Legal leads can make the distinction between success and disaster in your network marketing business. But, not all leads are born equal.

Whether you decide to buy leads or generate your own, there are three main "archetypes" or categories that you'll find beneficial in growing your Prepaid Legal business:

1. Likely customers. These prospects are interested in one of your products or services. If satisfied, they may be mindfully introduced to your program with reasonable success. But, they didn't start with an interest in making income, and they're going to need a lot of coaching.

2. Opportunity seekers. These prospects are looking for a way to make money. They may or may not be serious, that's for you to figure out. Also, they may or may not have specific interest in multi-level marketing or Pre-Paid Legal Services. Your job will be to find the serious ones, address their objections and guide them into your opportunity.

3. Active network marketers. These individuals are already in an opportunity, and looking for leadership in how to be a winner. They aren't in Prepaid Legal, but you know two very significant things about them: 1) they like the idea of network marketing, and 2) they've demonstrated it with their wallet by joining a program.

The best prepaid legal leads are those in the last group: active network marketers.

Why?

Well, as discussed above, you are certain they have an interest in making money with network marketing. You won't hear them ask, "Is this one of those pyramid schemes?" and other such foolish questions. They're past that; they know better.

They also understand the business better than someone who's never been in multi-level marketing. So, once they become a member of your team and get up to speed, they'll create results much faster (and with less coaching) than a normal person.

Lastly, they likely know other active networkers: their sponsor, front line, and even cross-line people they met at their company event. These are the kind of people you want as a Prepaid Legal Associate in your downline.

They're in a program, though, and not necessarily looking to begin something else. It's your job to gently, and carefully, pique their interest without setting off any alerts.

The best way to do this is to lead with an offer that benefits them in their existing organization... something not even related to your opportunity. Something generic, like promotional tools or education.

Secure their trust, and show your value to them by helping them move forward with their existing opportunity. Show them that, unlike their existing advisor, you are teaching them things that work. But make it crystal clear that the only people who get your real focus are the people contributing to your financial success.

At that point, becoming a member of your team will be the next logical move.

In summary, you can go after potential customers, you can target opportunity seekers, or you can target active network marketers. Of the three, active network marketers have the greatest potential to explode your downline with the least effort. Focus your energies there, and your paycheck will be transformed.

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